In this day and age, the presence of a strong employer brand is becoming more and more important to both job seekers and current employees. While the employer brand your company builds and maintains has always been integral to its success, over the past few years (and especially now), employer brand and company culture are taking center stage.
As a benefits professional, you probably focus on reducing organizational costs and satisfying employees when you design your benefits packages. You strive to provide a variety of benefits so that all of your team members are healthy and happy. You do this because it’s the right thing to do -- and because a satisfied workforce is an engaged, productive workforce.
High deductible health plan. Health savings account. Out-of-pocket expenses.
For many of your employees, the above terms cause immediate confusion, fear, and worry. As a benefits professional, it is your job to alleviate these concerns and help your employees feel more confident when choosing health insurance for the upcoming year.
Health Savings Accounts, commonly known as HSAs, are one of the best kept secrets in employee benefits. If you are enrolled in a high deductible health plan (HDHP), you are likely eligible to enroll in an HSA. Contributing to an HSA enables you to maximize your finances, and each year you go without, you’re leaving potentially thousands of dollars on the table.
