The pandemic accelerated the virtualization of most interactions and processes -- and open enrollment is no different. Due to necessity, you’ve managed to run your annual enrollment season from afar without the usual in-person meetings or benefits fair in the cafeteria.
This year’s open enrollment is fast approaching, and with ‘return to work’ plans largely up in the air, you will more than likely be running it virtually. While it might sound daunting, it’s important to remember that there are many benefits to running a virtual open enrollment. For example, it helps you reach employees no matter where they are, and no matter what schedules they work. However, strong communication will be key to ensure success. In this blog, we’ll show you how to build an effective communication strategy for a virtual open enrollment - and we’re even providing a timeline to help you stay on track.
As you know, all of your employees need to learn about, understand, and take full advantage of their benefits packages this year. To help them accomplish this, you must communicate benefits-related information in various ways to make sure you're reaching team members where they are. In our last blog, we reviewed the emails you need to send to ensure success this open enrollment season. This week is all about webinars! A webinar can be an excellent way to broadcast your benefits message and encourage employee participation. Here are six quick tips to make sure your next webinar is effective.
Open enrollment will be here before you know it, so now is the time to start planning your communication strategy. Whether your employees are returning to the office or working remotely indefinitely, creating a solid email communication strategy will be key to driving benefits education and engagement. If you’re not sure where to start, don’t worry. We’ll share the types of emails you need to ensure success.